Are fragrances toxic? The truth about “natural” claims and what to look for instead

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We all love a home that smells amazing but the sad truth is the majority of fragrances on the market are loaded with synthetic, artificial, and even toxic ingredients.

When fragrances boast of being:

  • "Made with Essential Oils"
  • "Natural"
  • "Clean & Safe"...

How do you really know if they're safe if they don't share their ingredients?

In many cases, these fragrances contain only a tiny 1% of genuine essential oils…

While a whopping 99% is made up of synthetic petrochemicals.

Discover why these claims may not live up to expectations and uncover the reality of synthetic petrochemicals lurking behind the label.

We’ll help you learn about the importance of ingredient transparency and find a clean alternative that you can truly feel good about using in your home!

Understanding Misleading Fragrance Claims

Let's break down some common misleading claims:

  • “Made with Essential Oils”: In many cases, these candles contain only a tiny 1% of genuine essential oils, while a whopping 99% is made up of synthetic petrochemicals (artificially produced substances derived from petroleum, a non-renewable fossil fuel).
  • "Natural": The fragrance industry is not strictly regulated so this term lacks clear standards and may still include synthetic fragrances and harmful chemicals.
  • "Clean & Safe": While appealing, this claim can be used loosely and doesn't guarantee a product's safety.

Why Companies Make This Claim

You might wonder why companies opt for such misleading claims. The answer lies in cost-cutting and mass production.

Genuine essential oils and pure plant-based fragrance are expensive, and using a tiny amount of them alongside cheaper synthetic petrochemicals allows companies to create candles and fragrances at a lower cost.

Unfortunately, this often means compromising on quality and the true essence of natural aromas.

 

The Clear Difference: "Made with Essential Oils" vs. "100% Plant-Based"

At first glance, they might seem similar, but there's actually a world of difference between the two. In a nutshell, the main difference lies in transparency and authenticity:

  • "Made with Essential Oils": Typically contains only a small percentage of essential oils mixed with synthetic petrochemicals.
  • "100% Plant-Based": This label is the real deal, assuring you that all the aromatic elements come from natural plants, with no room for synthetic additives, backed by certifications like USDA bio-based testing.

Finding Truly Natural Options

Here's what you can do to find genuinely natural and safe fragrances:

  1. Read the ingredient list carefully: Look for transparent labeling and avoid vague descriptions like "fragrance" or "parfum."
  2. Seek third-party certifications: Look for reputable certifications like USDA Bio-Based or Made Safe.

The Alternative: 100% Plant-Based Fragrances

Before you feel disheartened, there's an authentic, natural alternative – 100% Plant-Based Fragrance, without hidden surprises.

When a fragrance is genuinely labeled "100% Plant-Based," it means every ingredient comes solely from real plants and nothing artifical.

But how can you be sure? Well, the "100% Plant-Based" claim can be backed up by certifications obtained through USDA bio-based testing.

The United States Department of Agriculture (USDA) rigorously tests products to ensure they are derived entirely from plants, leaving no room for doubts about authenticity.

Why Ingredient Transparency Matters

Ingredient transparency is vital when it comes to choosing a clean fragrance. Otherwise, how do you know their claims are true?

When you're bringing something into your home, you deserve to know exactly what goes into it!

Ingredient transparency empowers you to make informed decisions about the products you bring into your home and around your loved ones.

Verifying Clean Fragrance

At Grow Fragrance, we're committed to ingredient transparency. Explore our products to find detailed ingredient lists, including the fragrances we use, because you deserve to know what you're bringing into your home.

Make the Conscious Choice for Authenticity

Opt for "100% Plant-Based" candles and room sprays from Grow Fragrance for genuine, natural fragrances that brighten up your space without compromising your health or the environment.

Best Selling 100% Plant Based Fragrances

Fragrance Sampler Pack

Blondewood Spray

Woodland Sage Bundle

Bestsellers Candle Bundle


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